About Us - Benefits For Industry Partners

Get your foot in the door... and more!

Our product/service partners, whom we call Industry Partners, have direct access to nearly 400 hotels, resorts, motels, inns, and bed and breakfasts across Massachusetts. MLA provides a variety of venues and tools to help Industry Partner companies promote their products and services to member properties. These include:

Products & Services Guide

Comprehensive online "yellow pages" of Industry Partner companies on the MLA Web site. Hundreds of MLA member properties and others use this directory every month. Your complimentary listing will be seen by purchasing managers and decision-makers. You can increase your visibility with an upgraded listing or ad positioned alongside listings.

Vacations to Boston

Sponsorship Opportunities

Put your products and services in front of a larger audience. Industry Partners can sponsor any number of MLA events and programs and put their names directly in front of property members. Opportunities for every marketing budget are available. Contact Paul Sacco at psacco@masslodging.com for more information.

Access to Property Database

Industry Partners have access to MLA's database of member properties for telemarketing or direct mail campaigns. MLA membership is held in the name of the general manager or the owner... the decision-maker you want to reach.

Annual Conference

Industry Partners have an opportunity to showcase their products and services at MLA's Annual Conference, which attracts more than 900 attendees during the two-day event.

Networking Receptions and Events

Industry Partners can meet and talk with general managers, purchasing directors and other key staff at many MLA-sponsored receptions and events held throughout the year, including two special receptions specifically designed for Industry Partners.

MLA's email newsletter, MLA eMessages, keeps you informed about new MLA members and the latest trends in the lodging industry. Advertising opportunities are available. This excellent resource reaches lodging properties and companies around the state.

Use of MLA Logo

The MLA logo is available to use on your promotional materials with approval from the MLA. The logo gives your company added credibility with MLA property members, as they want to support those companies that participate with the MLA.

Committee Participation

Industry Partners can join MLA's Industry Partner committee, which meets to achieve common goals and to work for increased Industry Partner participation. If you are interested in joining this committee, please contact Paul Sacco at psacco@masslodging.com.